When it comes to family vacations, parents prefer road travel because it gives them more control and quality time as a family. But after a short time in a packed car, the trip becomes all about “Are we there yet?”
To solve the age old question of "Are we there yet?" we reinvented the GPS for kids.
Instead of traditional navigation, kids choose from one of four stories and follow a LEGO Minifigure on a unique route to LEGOLAND Florida that's mapped in real-time using GPS. Thousands of landmarks and geographical trivia are pulled into the experience. So as kids travel, they unlock new chapters of the story, play games, and learn about the world around them.